The Hidden Cost of a “Cheap” Website

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When you’re a small business owner or a solopreneur, every dollar counts. So when it’s time to get a website, it’s tempting to look for the cheapest option. Maybe you'll find a freelancer on Fiverr or ask your virtual assistant (VA) to handle it. It feels smart—a quick, affordable solution that checks a box on your to-do list.

But here’s the truth: a website is too important to be a budget afterthought. A site built without strategy won't bring you clients, and it can even cost you more in the long run when you inevitably have to start over.

That's where working with me is different.

Expertise vs. Execution

A VA or a Fiverr freelancer can execute a task. You can tell them what to build, and they’ll give you a one-off product. But a website isn’t just a product—it’s a living part of your business. It needs to work for you, not just exist.

I don’t just build what you tell me to. I ask the deeper questions that lead to a site that truly serves your business:

• Who are you trying to reach?
• What will make visitors trust you?
• How can your site show up on Google without paying for ads?

I’m a website architect, not just a website decorator. That means I blend design, copy flow, and SEO into one process. This ensures your site works hard for you from day one, attracting the right people and guiding them to your services.

Clarity and Partnership, Not Just a Transaction

When you hire me, you aren’t just handing over a to-do list. We start with a discovery call where you leave knowing your next best step, whether that's with me or a trusted referral. My structured process—including two-day builds—gets you a high-quality site quickly.

With me, you get a partner who knows your goals and is in your corner for the long haul. With a freelancer, every new edit or update means finding someone else, explaining your business from scratch, and hoping for the best.

This continuity matters. My Partner Plans keep your site evolving, so you never have to worry about it becoming outdated or neglected.

The Hidden Costs of “Cheap”

The truth is, “cheap” up front often means expensive later. I’ve seen this happen again and again:

• A site that looks fine but is invisible to search engines.
• A design that breaks on mobile phones.
• A disorganized layout that confuses visitors, causing them to leave.

Fixing these problems later costs more time, money, and frustration than doing it right the first time.

A Real-Life Example

One client came to me after hiring a Fiverr freelancer for her coaching website. The site looked okay on the surface, but it had no SEO setup, no thought given to the client journey, and wasn’t optimized for mobile. She was embarrassed to share it with potential clients.

We rebuilt her site in a two-day build, baking in her core keywords and local SEO. Within weeks, she was getting new inquiries directly from Google searches—something she had never experienced before.

Your Peace of Mind Is the Real Payoff

When you hire me, you’re not just paying for a website. You’re investing in your business’s future and in your own peace of mind. You get a strategic asset that attracts the right clients and grows with you. You also get a partner who is here to support you long after launch.

If that sounds like the kind of relationship you want with your website, let’s talk.

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